Free guides · Paired with free tools
Style guides to find what suits you
These free style guides explain face shapes, body shapes, hairstyles and foundation shades simply. All style guides link to a free tool, so you can check yours in minutes.
Face shape style guides
Seven face shapes, the proportions that define them, and what tends to flatter each one.
Oval faceOval faces are longer than they are wide, with a gently rounded jawline.Try: Layered cuts, Beach waves
Round faceRound faces have soft, curved angles with width and length roughly equal.Try: Long layers, Side part
Square faceSquare faces have a strong, angular jawline with similar width across the forehead, cheekbones, and jaw.Try: Soft layers, Side-swept bangs
Heart faceHeart-shaped faces have a wide forehead and cheekbones that taper to a narrow, pointed chin.Try: Chin-length bob, Side part with waves
Diamond faceDiamond faces have narrow forehead and jawlines with wide cheekbones — the rarest face shape.Try: Shoulder-length layers, Side-swept bangs
Oblong faceOblong (rectangle) faces are significantly longer than they are wide, with a long straight cheek line.Try: Chin-length bob, Blunt bangs
Triangle faceTriangle (pear-shaped) faces have a narrow forehead that widens through the cheeks and jaw.Try: Side-swept bangs, Layers with volume at the temples
Body shape style guides
Five common shapes for women and five builds for men, each with outfit ideas to start from.
HourglassYour bust and hips are close in size, with a more defined waist.Try: Wrap dresses, Waist-defined jackets
PearYour hips measure wider than your bust.Try: Statement necklines, A-line skirts
Inverted triangleYour bust measures wider than your hips.Try: Wide-leg trousers, A-line skirts
RectangleYour bust and hips are close in size, with a gentler waist difference.Try: Belts and waist ties, Layered separates
AppleYour waist is close in size to your bust or hips.Try: Open-front layers, Straight-leg trousers
TrapezoidYour upper body is moderately wider than your waist and hips.Try: Tailored jackets, Straight-leg trousers
Inverted triangleYour shoulders and chest are noticeably broader than your waist and hips.Try: Unstructured jackets, Straight-leg jeans
RectangleYour shoulders, waist, and hips have a relatively straight outline.Try: Layered shirts, Structured jackets
TriangleYour hips measure wider than your shoulders and chest.Try: Structured shoulders, Open-neck shirts
OvalYour waist is close to or wider than your chest and hips.Try: Open-front layers, Straight-cut jackets
Hair and makeup style guides
Practical how-tos for cuts, colors and shade matching. Looking for haircut names? See this list of hairstyles.
Hairstyles for every face shape
Three hand-picked cuts for each of the seven face shapes, plus how texture and styling time change the choice.
Hairstyles by face shapeMeasure your face shape by hand
Four tape measurements — forehead, cheekbones, jaw and length — and how to compare them without a photo.
Face measuring guideSkin tone and undertone
Six tone groups and four undertones, with the vein and jewelry checks that tell warm, cool, neutral and olive apart.
Undertone guideTest a foundation match
Where to swatch, what light to check in, and why you should wait ten minutes before you decide on a shade.
Foundation matching tips
How to use these style guides
Start with the free tool for the guide you are reading: a selfie for face shape and foundation, a tape measure for body shape. The tool gives you a starting label in a minute or two, and the style guide explains what that label means and which cuts, frames or outfits usually work with it.
Treat every label as a guide, not a rule. Many people sit between two shapes, and texture, personal taste and how much time you spend styling matter as much as proportions. When you find a look you like, preview it on your own photo with the AI hairstyle changer or the AI clothes changer before you commit.
Know your shape? See a new look on you
Try any of 65 hairstyles or a new outfit on your own photo. 20 free credits.
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